Cadillac Escalade
Vertical LED spears and a chrome egg-crate with a crest. That is the most copied American luxury face on the road.
Horizontal gold bar. Slim lamps under the bar. The winged TT crest — not a Cadillac crest.
Design DNA
The TT crest.
What it is
A full-width gold bar across the hood edge, slim lamps under it, and the official winged TT crest in the center. Two letters. Crown and wings. Not Tesla’s three-prong T. Not a star. Not a standing mascot.
Rear signature is the same family: a gold light bar and the TT crest on the trunk. One mark. Six bodies.
What we refused
Luxury already has owners. We do not borrow their faces.
Rolls-Royce / Maybach
Pantheon grille, standing mascot, Mercedes star. That language is already owned.
No hood ornament. No star. The winged TT crest sits on the fascia.
Lincoln Navigator
Four-point star on a waterfall grille. Another locked American luxury cue.
The TT crest. Not a star. Not a waterfall.
Tesla
Tesla’s three-prong T is not ours to wear. Not on a hood. Not on a wheel. Not on a screen. We will not invite that lawsuit.
The official mark is a winged double-T (TT) with a crown. Two letters. Not Tesla’s T.
On every vehicle
HERO 720
Halo sports coupe
RL
Republican Luxury
NO.1
Flagship sedan
GOLD
Grand coupe
ESTATE
Luxury SUV
RESERVE
Executive long-wheelbase